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Our Story

Aliva Coach was founded by Tony Lillios after experiencing firsthand the limitations of achievement-focused leadership.

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After scaling multiple companies to nine figures, including Speck Products (acquired by Samsonite for $85 million), Tony realized that lasting success and fulfillment come not just from what you accomplish, but from who you become in the process.

Rather than starting another tech company, Tony chose to dedicate himself to helping other high-performing leaders navigate their own crossroads. He’s spent subsequent years obtaining formal coaching certification, combining his entrepreneurial experience with structured methodologies to create a unique and powerful approach to leadership development.

Tony Lillios
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Our Name

The name "Aliva" speaks directly to our mission - helping people expand their sense of aliveness and agency. Just as Tony has integrated his most meaningful personal experiences into his professional practice, we help leaders bring their whole selves to their work-creating authentic, energized, and purposeful leadership.

Our Philosophy

We believe that development is interconnected across all areas of life, not compartmentalized. Growth in one domain spills out into others, shaping who we become.

This integrated approach addresses:

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Breaking through
self-imposed limitations

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Cultivating self-awareness
and agency

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Shifting focus from
"doing" to "being"

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Navigating discomfort and
tension as a path to growth

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Bringing authenticity to
all aspects of leadership

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Creating ripple effects that
transform organizations

Our coaching is not about fixing flaws - you're not broken. It's about expanding your capacity and increasing your range of choices, helping you lead with greater impact while experiencing deeper fulfillment.

Who We Serve

We work with high-performing senior leaders who have already achieved significant success but sense there's something more - a fuller expression of themselves and their impact waiting to be unleashed.

Our clients are typically:

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Executives & founders who have mastered execution but feel constrained by their own success formulas.

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Leaders experiencing high-functioning exhaustion who want more meaningful success with less effort and stress.

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Professionals seeking to integrate their personal values and purpose with their leadership presence.

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People who have "tried to address what isn't working" through conventional approaches but have "come up short" - and are ready for a different path.

Most importantly, our clients are individuals who want to evolve - who sense there's untapped potential in who they could become as leaders.

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Ready to Begin Your Journey?

If you're ready to explore how Aliva Coach can help you transform who you are being as a leader - creating more meaningful success with less effort and stress - we invite you to connect with us.

Tony Lillios

Start Your J O U R N E Y

Ready to explore how Aliva Coach can help you
develop who you are being as a leader?

Let's Talk